Recession Buster: Coupons

I’ve been needing to get a garbage disposal, and for whatever reason, I’ve been putting it off. Normally, I’m a Home Depot man, but I recently I received a $10.00 coupon from Lowe’s in the mail. It was barely enough to cover the sales tax, but it was enough to pull me in. Coupons are a great way to pull customers into that purchase they’ve been contemplating the last six months.

Here are a few online (and cheap) ideas:

* Put a coupon on the receipt page of your shopping cart.

* Email coupons to your customers and prospects.

* Add a coupon to your email newsletter.

* Put coupons on specific product pages to entice those shoppers eating through your Google Adwords budget.

Good luck with your “coupon campaign”, and make sure you set a minimum purchase amount to qualify for the coupon.

Stephen Tuttle
DS Technologies, Inc.

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